@article{焦琰:103, author = {焦琰,汪传旭,王元巍,徐朗}, title = {建议零售价下利他偏好对双渠道供应链定价决策的影响}, publisher = {《山东大学学报(理学版)》}, year = {2021}, journal = {《山东大学学报(理学版)》}, volume = {56}, number = {1}, eid = {103}, numpages = {7}, pages = {103}, keywords = {;双渠道;建议零售价;参照价格效应;利他偏好;定价决策}, url = {http://lxbwk.njournal.sdu.edu.cn/CN/abstract/article_3397.shtml}, doi = {10.6040/j.issn.1671-9352.0.2019.004} }