政府补贴下具互惠偏好的绿色供应链定价与协调

doi:10.6040/j.issn.1671-9352.0.2020.426

摘要/Abstract

摘要： 将政府绿色创新补贴和成员互惠偏好行为同时纳入绿色供应链,分别建立集中决策、决策双方均无互惠偏好、制造商具互惠偏好、零售商具互惠偏好的4种Stackelberg博弈模型。通过对模型求解分析,研究发现政府补贴下,制造商的互惠行为对产品绿色度的提高具有正向作用,且有利于绿色供应链的整体效益和社会福利的提升;政府补贴策略对成员的互惠偏好行为具有负效应;零售商的互惠偏好行为对绿色供应链发展具有阻碍作用,政府降低绿色创新补贴比例可减弱零售商的互惠偏好行为对绿色供应链效用的消极影响,同时有利于提高系统的经济性和社会性。最后引入成本共担-收益共享契约对绿色供应链进行协调,并进行数值仿真验证。

关键词: 绿色供应链, 互惠偏好, 政府补贴, 成本共担-收益共享契约

Abstract: In the green supply chain, both the government green innovation subsidies and the member reciprocal preferences behavior are considered, 4 Stackelberg game models are established such as a centralized decision model, a model based on both manufacturer and retailer without reciprocal preference, a model based on a manufacturer with reciprocal preference and a model based on a retailer with reciprocal preference. The model analysis reveals that the reciprocal behavior of manufacturer under government subsidies has a positive effect on the improvement of product greenness, and helps to improve the overall utility of the green supply chain and social welfare. Government subsidy strategy has a negative effect on members reciprocal preference behavior. The reciprocal preference of the retailer will adversely hinder the development of the green supply chain, but the reduction of the proportion of the government green innovation subsidies could weaken the negative effects of retailers reciprocal preference behavior on the utility of the green supply chain, and promote the economy and sociality of system. Finally, the cost sharing-benefit sharing contract is established to coordinate the green supply chain and verified by numerical simulation.

Key words: green supply chain, reciprocal preference, government subsidy, cost sharing-benefit sharing contract

中图分类号:

F272.3

张克勇,张娜. 政府补贴下具互惠偏好的绿色供应链定价与协调[J]. 《山东大学学报(理学版)》, 2022, 57(1): 30-41.

ZHANG Ke-yong, ZHANG Na. Green supply chain pricing and coordination with reciprocal preferences under government subsidies[J]. JOURNAL OF SHANDONG UNIVERSITY(NATURAL SCIENCE), 2022, 57(1): 30-41.

参考文献

[1] YANG D Y, XIAO T J. Pricing and green level decisions of a green supply chain with governmental interventions under fuzzy uncertainties[J]. Journal of Cleaner Production, 2017, 149:1174-1187.
[2] ASLANI A, HEYDARI J. Transshipment contract for coordination of a green dual-channel supply chain under channel disruption[J]. Journal of Cleaner Production, 2019, 223:596-609.
[3] WANG L M, SONG Q K. Pricing policies for dual-channel supply chain with green investment and sales effort under uncertain demand[J]. Mathematics and Computers in Simulation, 2020, 171:79-93.
[4] 杨天剑, 田建改. 不同渠道权力结构下供应链定价及绿色创新策略[J]. 软科学, 2019,33(12):127-132. YANG Tianjian, TIAN Jiangai. Supply chain pricing and green innovation strategies under different channel power structures[J]. Soft Science, 2019, 33(12):127-132.
[5] 邢光军, 李云云, 巩永华. 考虑消费者绿色偏好的闭环供应链定价决策研究[J]. 数学的实践与认识, 2019,49(1):50-59. XING Guangjun, LI Yunyun, GONG Yonghua. Research on pricing decision of closed-loop supply chain considering consumers green preference[J]. Mathematics in Practice and Theory, 2019, 49(1):50-59.
[6] TALEIZADEH A A, ALIZADEH-BASBAN N, SARKER B R. Coordinated contracts in a two-echelon green supply chain considering pricing strategy[J]. Computers & Industrial Engineering, 2018, 124:249-275.
[7] SONG H H, GAO X X. Green supply chain game model and analysis under revenue-sharing contract[J]. Journal of Cleaner Production, 2018, 170:183-192.
[8] BASIRI Z, HEYDARI J. A mathematical model for green supply chain coordination with substitutable products[J]. Journal of Cleaner Production, 2017, 145:232-249.
[9] 经有国, 孟月霞. 搭便车行为下双渠道绿色供应链协调机制研究[J]. 工业工程与管理, 2019,24(5):72-80. JING Youguo, MENG Yuexia. Research on coordination mechanism of dual channel green supply chain with free riding behavior[J]. Industrial Engineering and Management, 2019, 24(5):72-80.
[10] WANG L Y, YE M H, MA S S, et al. Pricing and coordination strategy in a green supply chain with a risk-averse retailer[J]. Mathematical Problems in Engineering, 2019, 2019:1-12.
[11] 梁喜,魏承莉.考虑社会责任的绿色双渠道供应链决策[J].控制工程,2021,28(9):1797-1806. LIANG Xi, WEI Chengli. Green dual-chanel supply chain decision-making considering social responsibility[J]. Control Engineering of China, 2021,28(9):1797-1806.
[12] MA W M, ZHAO Z, KE H. Dual-channel closed-loop supply chain with government consumption-subsidy[J]. European Journal of Operational Research, 2013, 226(2):221-227.
[13] YI Y Y, LI J X. Cost-sharing contracts for energy saving and emissions reduction of a supply chain under the conditions of government subsidies and a carbon tax[J]. Sustainability, 2018, 10(3):895.
[14] 单汨源, 刘超, 刘小红. 政府创新补贴对零售商双渠道供应链的影响研究[J]. 华东经济管理, 2016, 30(9):120-124. SHAN Miyuan, LIU Chao, LIU Xiaohong. Research on the effect of government innovation subsidy on retailers dual channel supply chain[J]. East China Economic Management, 2016, 30(9):120-124.
[15] 孙迪, 余玉苗. 绿色产品市场中政府最优补贴政策的确定[J]. 管理学报, 2018, 15(1):118-126. SUN Di, YU Yumiao. Determination of optimal government subsidy policy in green product market[J]. Chinese Journal of Management, 2018, 15(1):118-126.
[16] 温兴琦, 程海芳, 蔡建湖, 等. 绿色供应链中政府补贴策略及效果分析[J]. 管理学报, 2018, 15(4):625-632. WEN Xingqi, CHENG Haifang, CAI Jianhu, et al. Government subside policies and effect analysis in green supply chain[J]. Chinese Journal of Management, 2018, 15(4):625-632.
[17] 尚文芳, 滕亮亮. 考虑政府补贴和销售努力的零售商主导型绿色供应链博弈策略[J]. 系统工程, 2020, 38(2):40-50. SHANG Wenfang, TENG Liangliang. Game strategy considering government subsidies and sales efforts in retailer-led green supply chain[J]. Systems Engineering, 2020, 38(2):40-50.
[18] 士明军,王勇,吉进迪,等.政府补贴下绿色供应链需求预测信息共享研究[J].管理工程学报, 2020,34(4):119-125. SHI Mingjun, WANG Yong, JI Jindi, et al. Information sharing with respect to green supply chain demand forecasts under government subsidies[J]. Journal of Industrial Engineering and Engineering Management, 2020, 34(4):119-125.
[19] 张克勇. 互惠偏好下的闭环供应链系统定价决策分析[J]. 控制与决策, 2015,30(9):1717-1722. ZHANG Keyong. Analysis on closed-loop supply chain pricing decision under reciprocity preference[J]. Control and Decision, 2015, 30(9):1717-1722.
[20] ZHANG Y, LI J, GOU Q L. An allocation game model with reciprocal behavior and its applications in supply chain pricing decisions[J]. Annals of Operations Research, 2017, 258(2):347-368.
[21] 占永志, 陈金龙, 邹小红. 基于互惠动机的平台型供应链金融利益权衡机制[J]. 系统科学学报, 2018, 26(2):131-136. ZHAN Yongzhi, CHEN Jinlong, ZOU Xiaohong. Interest balancing mechanism of platform-led supply chain finance based on reciprocal motivation[J]. Chinese Journal of Systems Science, 2018, 26(2):131-136.
[22] 曾婷婷, 李登峰, 郑小雪. 考虑互惠偏好的闭环供应链系统合作机制研究[J]. 系统科学与数学, 2020, 40(1):41-62. ZENG Tingting, LI Dengfeng, ZHENG Xiaoxue. Cooperative mechanism study on a closed loop supply chain system with reciprocal preference[J]. Journal of Systems Science and Mathematical Sciences, 2020, 40(1):41-62.
[23] 兰龙辉,郑小雪,李登峰,等.考虑互惠偏好的闭环供应链合作博弈模型[J].计算机集成制造系统,2020,26(12):3458-3470. LAN Longhui, ZHENG Xiaoxue, LI Dengfeng, et al. Cooperative game models in closed-loop supply chain considering reciprocity preference[J]. Computer Integrated Manufacturing System, 2020, 26(12):3458-3470.
[24] 尚春燕,关志民,米力阳.政府干预下考虑互惠偏好的闭环供应链决策分析[J].工业工程与管理,2021,26(1):111-120. SHANG Chunyan, GUAN Zhimin, MI Liyang. Decision analysis of closed-loop supply chain considering reciprocity preference under government intervention[J]. Industrial Engineering and Management, 2021, 26(1):111-120.
[25] 傅端香, 张子元, 原白云. 政府补贴政策下考虑风险规避的绿色供应链定价决策研究[J]. 运筹与管理, 2019,28(9):33-40,84. FU Duanxiang, ZHANG Ziyuan, YUAN Baiyun. Research on green supply chain pricing decision considering risk aversion under government subsidies[J]. Operations Research and Management Science, 2019, 28(9):33-40,84.
[26] 江世英, 方鹏骞. 基于绿色供应链的政府补贴效果研究[J]. 系统管理学报, 2019, 28(3):594-600. JIANG Shiying, FANG Pengqian. Effect of government subsidies on manufacturers based on green supply chain[J]. Journal of Systems & Management, 2019, 28(3):594-600.
[27] 莫赞, 傅丽红, 闻祥, 等. 政府补贴政策对可持续供应链决策的影响[J]. 系统工程, 2020,38(1):85-92. MO Zan, FU Lihong, WEN Xiang, et al. The influence of government subsidy policies on sustainable supply chain decision-making[J]. Systems Engineering, 2020, 38(1):85-92.
[28] 梁晓蓓, 江江, 孟虎, 等. 考虑政府补贴和风险规避的绿色供应链决策模型[J]. 预测, 2020, 39(1):66-73. LIANG Xiaobei, JIANG Jiang, MENG Hu, et al. Green supply chain decision model considering government subsidy and risk aversion[J]. Forecasting, 2020, 39(1):66-73.
[29] 张克勇, 李春霞, 姚建明, 等. 政府补贴下具风险规避的绿色供应链决策及协调[J]. 山东大学学报(理学版), 2019, 54(11):35-51. ZHANG Keyong, LI Chunxia, YAO Jianming, et al. Decision-making and coordination of green supply chain with risk aversion under government subsidies[J]. Journal of Shandong University(Natural Science), 2019, 54(11):35-51.
[30] LI Q X, CHEN X L, HUANG Y M. The stability and complexity analysis of a low-carbon supply chain considering fairness concern behavior and sales service[J]. International Journal of Environmental Research and Public Health, 2019, 16(15):2711.
[31] 张红, 黄嘉敏, 崔琰琰. 考虑政府补贴下具有公平偏好的绿色供应链博弈模型及契约协调研究[J]. 工业技术经济, 2018, 37(1):111-121. ZHANG Hong, HUANG Jiamin, CUI Yanyan. Game models and contract of green supply chain considering fairness preference and government subsidies[J]. Industrial Technology & Economy, 2018, 37(1):111-121.
[32] 张焕勇, 梁瑞. 互惠偏好下零售商主导的闭环供应链决策分析[J]. 物流科技, 2019,42(3):146-152. ZHANG Huanyong, LIANG Rui. Research on retailer-led closed-loop supply chain strategy under reciprocal preference[J]. Logistics Sci-Tech, 2019, 42(3):146-152.

多维度评价

Viewed

Full text

Abstract

Cited

Shared

Discussed